{"id":8580,"date":"2012-08-29T18:40:24","date_gmt":"2012-08-29T18:40:24","guid":{"rendered":"https:\/\/www.veostudio.it\/?post_type=portfolio&p=8580"},"modified":"2024-01-30T15:56:37","modified_gmt":"2024-01-30T15:56:37","slug":"geberit_innovation-democracy","status":"publish","type":"portfolio","link":"https:\/\/www.veostudio.it\/index.php\/portfolio-item\/geberit_innovation-democracy\/","title":{"rendered":"Innovation democracy"},"content":{"rendered":"

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Services<\/span>
\nCreative direction
\nStrategy
\nDevelopment
\nVideo Production
\nArt direction
\nBrand identity
\nCopywriting
\nSocial media
\nWebsite<\/span><\/h3>
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Client<\/span>
\nGeberit<\/span><\/h3>
<\/div>

Year<\/span>
\n2013<\/span><\/h3>[\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/2″]

Innovation Democracy<\/span> \u00e8 l’installazione della multinazionale svizzera Geberit, presente durante il Salone del Mobile nella via di Pontaccio nella zona di Brera. Qui l’azienda vuole mostrare i suoi nuovi prodotti, come Aquaclean.<\/span><\/h3>
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L’installazione video e interattiva Innovation Democracy vuole ulteriormente stimolare il dibattito invitando architetti, designer e studenti a confrontarsi su ci\u00f2 che rende il design innovativo e democratico nella dialettica fra estetica e funzione.<\/span><\/h3>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=”1\/2″]
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CONCEPT <\/span><\/h6>\n

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Innovation democracy ha creato un canale social, come Facebook, Twitter e Youtube per creare un’ agor\u00e0 virtuale sul concetto di Innovation Democracy, uno slogan che simboleggia lo storico impegno di Geberit per un’innovazione che sia veramente accessibile.<\/span><\/h3>[\/vc_column][vc_column width=”1\/4″ tablet_width=”5-12″ tablet_sm_width=”1-3″][\/vc_column][vc_column width=”1\/2″ tablet_sm_width=”1″ mobile_width=”1″]
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VIDEO INSTALLATION<\/span><\/h6>\n

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Il progetto dal nome Innovation Democracy \u00e8 un allestimento pensato per Geberit dal forte impatto tecnologico e video. Nei videowall all\u2019ingresso delle interviste diretta sull\u2019espressivit\u00e0 degli utenti dei prodotti Geberit racconta cosa \u00e8 per loro l\u2019innovazione.
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ESPOSIZIONE PRODOTTI<\/span><\/h6>\n

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In un secondo spazio ci sono delle stanze dove sono stati ricreati dei bagni seguendo gli ultimi trend degli interni, applicando tutti i prodotti dell’azienda e mostrando la grande variet\u00e0 e le diverse tipologie di prodotto.<\/span>
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INTERATTIVITA’<\/span><\/h6>\n

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In un secondo spazio\u00a0 sono stati creati delle piattaforme con video wall per proiettare dei video con dei personaggi interattivi che reagiscono al passaggio delle persone.\u00a0 Questi personaggi interagiscono con i prodotti della multinazionale e danno le informazioni pi\u00f9 importanti sul prodotto.<\/span>
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EVENTO<\/span><\/h6>\n

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In questo video si pu\u00f2 vedere le giornate trascorse durante il Salone del Mobile nella zona di Brera.<\/span><\/h3>[\/vc_column][vc_column width=”1\/2″ rc_bg_type=”video” rc_bg_video_url=”https:\/\/vimeo.com\/860232223?share=copy” tablet_width=”5-12″ tablet_sm_width=”1″]
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Our goal has always been to motivate, encourage and release our fellow creatives to do their thing, so we\u2019ve lovingly crafted a theme that is both super easy to use and packed full of endless possibilities. Impeka is a creative and multipurpose WordPress theme that gives you unparalleled versatility.<\/p>\n","protected":false},"author":1,"featured_media":8283,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"portfolio_category":[62],"portfolio_field":[16,15,13,18],"class_list":["post-8580","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-exhibition-design","portfolio_field-brand-identity","portfolio_field-digital","portfolio_field-packaging","portfolio_field-shooting","grve-entry-item"],"yoast_head":"\nInnovation Democracy - Geberit at Milan Design Week - VEO Studio<\/title>\n<meta name=\"description\" content=\"L\u2019installazione video e interattiva progettata per Geberit per la Milano Design Week del 2012 in via Pontaccio in zona Brera\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.veostudio.it\/index.php\/portfolio-item\/geberit_innovation-democracy\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Innovation Democracy - 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